Breast cancer remains the second most common cancer among women in the United States after skin cancer, according to the American Cancer Society. In 2025, an estimated 316,950 new cases of invasive breast cancer will be diagnosed in women and approximately 2,800 new cases in men. Approximately 10% of all new cases in the U.S. are found in women younger than 45 years of age.
At Atrium Health Levine Cancer, hope begins with early detection and advanced treatment options. As the region’s leading provider of breast cancer care, Levine Cancer offers access to clinical trials and innovative programs like Atrium Health Levine Cancer: Project PINK and The Sandra Levine Young Women’s Breast Cancer Program, ensuring patients have access to the best care possible, close to home.
Philanthropy plays a vital role in supporting research, education, and outreach programs that expand access to breast health services. In honor of Breast Cancer Awareness Month, community partners helped advance Levine Cancer’s mission of healing through creative fundraising events:
A Fashionably Forward Evening for Tickled PINK
The 17th Annual Tickled Pink, presented by Allegacy Federal Credit Union, brought together 200 guests for an inspiring evening in support of Atrium Health Union’s Tickled PINK program. The event featured a runway show with breast cancer survivors modeling fashions from local boutiques, a silent auction, and emcee Brigida Mack. Thanks to generous donors and sponsors, including Charlotte Radiology, the event raised over $100,000 to support free mammograms, breast health education, and follow-up care for women in Union County and surrounding communities.
Since its inception, Tickled Pink has raised more than $820,000, providing nearly 2,400 screening and diagnostic mammograms, conducting 136 biopsies, and helping detect 45 cases of breast cancer. Beyond screenings, the program also assists patients undergoing treatment with resources such as transportation to medical appointments, one-time utility bill assistance, and lymphedema garments. The event was a powerful example of the impact that donors can have in the fight against breast cancer.
Charlotte Radiology Raises a Glass for Project PINK
Charlotte Radiology and NoDa Brewing Co. teamed up for the 14th Annual Pink Pint Night. The event helped kick off Breast Cancer Awareness Month with special pink brews, live entertainment, and auction — all to raise funds for life-saving mammogram screenings for local women. Dr. Deba Sarma, a surgical oncologist at Levine Cancer, was one of several speakers who discussed the latest treatment advancements made possible by philanthropy. Thanks to the generosity of sponsors, attendees, and donors, this year’s event raised nearly $50,000 for Project PINK.
Marc Kantor Serves up Aces for Breast Cancer Research
Tennis professional Marc Kantor combined his love of the sport with his commitment to giving back, donating a portion of his lesson earnings and rallying support at Raintree Country Club for the Carolinas Breast Cancer Fund at Levine Cancer. These contributions will directly support patient education, outreach, and clinical research advancements within the Greater Charlotte community.
Women’s Soccer Teams “Celebrate the Tatas”
The North Carolina Adult Soccer Association hosted the 12th Annual Celebrate the Tatas Tournament of Champions, uniting 19 women’s soccer teams for a weekend of friendly competition and fundraising. The largest tournament yet, the event brought together survivors, supporters, and friends to honor the strength and camaraderie of women on and off the field while raising funds to provide mammograms for uninsured women.
Sun City Residents Score Pink
Residents at Sun City Carolina Lakes continued their long-standing support for local breast cancer initiatives with two recent fundraisers: a Mahjong tournament benefiting Project PINK and a Vista Golf Outing benefiting Bosom Buddies. Each event welcomed roughly 100 attendees, showcasing the community’s dedication to ensuring women have access to essential breast cancer screenings and the latest treatment advancements.
CARS Racing Tour Fuels Access to Mammograms
The CARS Racing Tour hosted a special auction benefiting Atrium Health Levine Cancer: Project PINK. Over the course of three weeks, fans bid on K1 RaceGear gloves worn and signed by drivers, raising nearly $13,000 to provide free mammogram screenings for women across Greater Charlotte. The donation was presented to Atrium Health Foundation at the annual CARS Tour Night of Champions on November 14.
Pickled Pink Spooktacular Rallies for Detection
The Highland Creek community wrapped up the month with their Pickled Pink Spooktacular, a festive Halloween-themed pickleball tournament dedicated to supporting those impacted by breast cancer and raising awareness about the disease. Thanks to the generosity of participants and sponsors, proceeds will support Project PINK, providing breast cancer detection, education, and follow-up care to women in need.
Atrium Health Levine Children’s Arboretum Pediatrics Goes Pink
For 12 years, Atrium Health Levine Children’s Arboretum Pediatrics has rallied in support of breast cancer care at Levine Cancer. What began as a show of support for one of their colleagues has grown into an annual tradition. Each October, the team decorates the clinic in pink and hosts a bake sale and silent auction to raise funds for Project PINK and the Sandra Levine Young Women’s Breast Cancer Program.
Framing Memories that Make an Impact
On October 4, Framebridge Myers Park hosted a special shopping experience in support of Levine Cancer. Guests enjoyed sips and treats while selecting custom frames to celebrate meaningful moments. During the event, 10% of all sales were donated to Project PINK, ensuring women throughout the community have access to mammogram screenings and follow up care.